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BROADLY SPEAKING

broadly-website-example

Yes, You Really Need a Website. Here’s Why

We talk with hundreds of business owners every day, and occasionally chat with someone who is not convinced that he needs a website. “I already have enough business, ” he might say, or ...
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Do You Know Who Controls Your Domain Name?

If your answer is yes, you probably bought your domain name from a company like GoDaddy or Register.com. Way to go! Just make sure you remember to renew it every year. If your answer ...
review-response

How to Respond to a Negative Online Review

We’ve all been there or seen it before. No matter how hard you work to provide the best service for your customers, you may receive a negative review of your business on Google, ...
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Broadly Q&A: Pinx Catering

Broadly Q&A features our local business partners. This week, we are sharing our conversation with Craig Cooper, owner of Pinx Catering, in Oakland, CA. Cooper and his chef extraordinaire wife, Pinky, founded their ...
mobile-analytics

Web Analytics: Mobile Devices

In recent posts, we discussed the importance of tracking both organic traffic and the most visited pages on your business’s website. While you could stop there and have plenty of data to review, ...
customer-analytics-engagement

Web Analytics: Customer Reviews and Engagement

What’s the first thing that comes to mind when you hear the term web analytics? Like many, you may turn directly to organic traffic and top pages on your business’s website. However, you ...
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Web Analytics: Most Visited Pages

Last week, we published a post discussing the many reasons to keep tabs on your website’s organic traffic. This time around, we’re going to discuss the importance of reviewing the most visited pages ...
web-analytics

Web Analytics: Organic Traffic

As a business owner, you have many responsibilities on your plate. However, when it comes to marketing your business, some responsibilities are more important than others. A focus on web analytics is extremely ...